Marketing News

Monday Haircare Founder’s New Haircare Line ‘Being’ Launches at Walmart

Being is the third brand created by beauty entrepreneur Jaime Lupton, based in New Zealand, behind award-winning haircare brand Monday and Osāna Naturals.

Jaimee Lupton, founder of Monday Haircare, has introduced a third brand catering to all hair types: Being Hair Care. The new brand, distinguished by its colorful tubes and jars, debuted this month at Walmart. Being is the third brand created by beauty entrepreneur Lupton, based in New Zealand, behind award-winning haircare brand Monday and Osāna Naturals. Being products address a wide range of consumer needs by offering customized formulations based on hair type—and every product is pri...

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